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About Us

Thank you for visiting this page, to learn more about us. We hope you agree, it's encouraging to know that we thought about you and saw it fitting to have an apparel that inspires and motivates us to present the very best of who we are when pursuing our dreams and goals, and overcoming some daily struggles. When we use our education and talent to improve our circumstances, athletic ability, creativity, humanitarian endeavors,  or health and fitness, we feel good inside because hard work and success creates great memories that reminds us of the power of positive practice. The key however is to first get educated to inspire our motivation, then practice, prepare, and rehearse our way towards the end goal. It is through practice we build our confidence, self-esteem, and an appreciation for earning our success. That being said, our Practice U apparel ultimately represents committing ourselves to working towards our dreams and goals, avoiding distractions and staying committed to focus on moving towards self-improvement”.

Our tagline “Master a Higher Degree of Self” speaks to our inner-self, meaning the mental, emotional, and spiritual parts of our growth and development. It addresses the quality of our thinking, and decision-making that reveals who we are on the inside. When we practice thinking before we speak, act and/or react it reflects our level of awareness, maturity and patience that leads to wisdom. Like many people we can easily become distracted and start copying the bad habits and immoral stuff we see in our community or bad habits and immoral messages we get from the TV shows, movies, music industry, social media we listen to and learn to believe the aggressive arrogant attitude is the way we get down, talk to one another, treat each other in order to establish respect, strength and power. We can also be misled by TV and movies to believe that becoming successful is pretty easy and fast. In reality, it is the opposite. Success always require a great deal of learning through pain, investing oneself into reading and researching lots of material, listening to counsel, allowing oneself to be mentored and exercising patience. In other words, growth and success takes time.

At Practice U we believe when we surround ourselves with mature people presenting the very best of who they are in the public's eye and in their private circles, it changes us and cause us to learn how to speak with intelligence, practice healthy habits, handle our relationships with wisdom, class, and dignity, and take a stand against greed, foolishness, and profanity. To get there we have to be taught and retaught learning the right way, the social norms or codes of conduct of our society relying on morals, values, and principles to speak to us. At Practice U we call morals, values and principles, the high MVP character that guides our conscious and decision-making. It challenges us to not cross societal boundaries, stay inside the right lane and teach others to do the same. We learn over time, this is what defines our character and helps us to maintain the best of who we are. Gradually we become great Prac-ti-co-lo-gists passing down the legacy of our society and the awesome brand of Practice U. 

We hope when you purchase our apparel and accessories, you will enjoy inspiring yourself and others to take care of themselves health wise, get educated, stay focused, continue to invest into yourself through reading books pertaining to your dreams and goals to help you rise above the distractions, and keep moving towards self-improvement. Practice U, “the very best of you” so that you’ll be able to Master a Higher Degree of Self.

About the Founder and CEO 

Our company was built on the foundational thought that practicing your craft using your education, talents and self-motivation can take a person to greater heights. Mr. Troy Smith founded the concept of Practice U in the summer of 2008. It originated from writing an affirmation/poem to inspire his 5th grade students in the 20th year of his 26 years of teaching at "RADIANT" John Ritter Elementary school, inside the up-and-coming community of Watts, California. The affirmation was simply titled, “The More I Practice, Practice, Practice”. His affirmation impacted the entire school from PreK to the 5th grade causing the students to believe in the power of positive practice. Chanting the affirmation/poem at the weekly schoolwide Monday morning assemblies led the students in grades 2, 3, 4, and 5 to successfully improve their California Standardized Test (CST) scores annually. However it was the 5th grade students that stood out the most, excelling 5 years in a row exponentially in language arts, math, and science from 2009 to 2013. As they took the message to heart and held themselves accountable, they felt good inside reflecting on their sacrificed time to study, read, write, learning to describe, and explain the why and how in language arts, math, science, and history. Using their critical thinking skills in every subject, they found themselves gradually maturing academically. Eventually, it was from that historical success that led to the birth of the Practice U website and business. In 2018, the affirmation was upgraded to a video serving as the inspirational universal theme song for Practice U. We hope you enjoy the message and again thank you for visiting this page to learn more about us.