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About Us

We call “major distractions” the enemy of staying focused. Distractions are the number one downfall and biggest obstacle in our lives, designed to break our focus and take us away from our dreams and goals. Common distractions such as phones, money, toxic relationships, video games, impatience, greed, pride, ignorance, and arrogance requires a great deal of teaching and self-discipline. When self-discipline moves towards self-improvement, it leads us to the admirable level of respect we receive from our family, friends, followers and some of our enemies. A strategy that helps us to maintain our self-disciplined behavior is to think about the consequences or our personal boundaries like morals, values, and principles. At Practice U we call morals, values and principles, the MVP of our decision-making learned as a child, teen, and young adult. Our MVP boundaries influence us to stay inside the right lane and do what is right when tested or tempted. Making it personal, it is imperative I take a stand in never crossing over my MVP boundaries.

In short, we hope when wearing the Practice U brand, you will enjoy inspiring yourself and others to move towards self-improvement, rise above the distractions and continue to Practice U, “the very best of you” so that you’ll be able to Master a Higher Degree of Self.

About the Founder and CEO

Our company was built on the foundational thought that practicing your craft using your education, with your talents, and motivation can take a person to greater heights. Mr. Troy Smith founded the concept of Practice U in the summer of 2008. It originated from writing a poem and affirmation to inspire his 5th grade students in the 20th year of his 26 years of teaching at "RADIANT" John Ritter Elementary school, inside the up-and-coming community of Watts, California. The affirmation was simply titled, “The More I Practice, Practice, Practice”. In 2018, the affirmation was upgraded to a video serving as the universal theme song for Practice U.